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THE ERA OF BULK SMS OUTSHINED OTHER MASS MEDIA...

The 21st century is the age of fast-paced competitive life. In the present time, communication plays the pivotal role in the modern lives and in this regard the mobile phones play the most important role. Mobile phone is the ideal communication gadget that helps people to stay connected with their near-dear ones from any corner of the world.

Scenerio happens where people says a lot of things about mobile phones.Pesonally,my moblie phone is my office,companion and it keeps me alive.I have heard people tagged their mobile phone with funny words like,
"my phone is my second wife"
"my phone is my life"
"can't do without phone" e.t.c
Because of its mobility and handy nature,its the most easiest way of communication to loved ones and business contacts.

To really back up my point,a research shows that as at 2009,60.6% of the world population uses mobile phone either for personal or business purposes.A research also shows that 45% of the total number of people using mobile phone in the world used it for calls,35% for text messaging and the remaining 20% was shared for other features.

The Era of SMS Marketing has come to stay,it is the new and most popular form of marketing tactic used for business promotional purposes.This marketing technology is operated by SMS gateway providers and takes advantage of short code and long code services. Business people send bulk SMS to potential customers regarding products and services to gain their attention.

Bulk SMS is used to carry out mobile messaging to large phone numbers. You can send one message to any number of mobile phones at a time. SMS marketing wipes out the disadvantages of other traditional marketing modes like,Television advertisements,Newspaper advertisements,Radio jingle,Print media,Bill board and Posters where you wait long time for results.

Bulk SMS service is the proven marketing strategy which brings enhanced results for the entire business,Compared to other mass media marketing means, mobile messaging is rated as the cost efficient, creative and result yielding. When other means of marketing take significant volume of time to motivate customers, bulk SMS services propels customers quickly and effectively.Mobile messaging keeps in touch with target market and bring instant response for the offerings.

It is no necessary that people must view advertisements exhibit on television and newspapers. Even though people view it,there are no assurance that they will go for the product. It is said that "people easily forgets the things they see and keep in memory the things they read". But sending information to mobile phones in text format ensures right reach and messages sent remains in the inbox and people can read it again and again when they desire.

Mobile phones conveniently fit in peoples' pocket,carry it wherever they go. This is the prime advantage of mobile phones which other marketing means lack. Print media and advertisements spend significant amount of revenue while bulk SMS services remains cost efficient and pocket friendly for all types of organizations. Though other marketing means have significant relevance in broadcasting brand name and corporate identity in market, SMS marketing enjoys unique status in enhancing brand popularity.

Among all the ways marketing are done today, SMS is the most popular one and the huge popularity of the SMS medium has given the business world an innovative medium to reach their target people,and the smartest way to do so is bulk SMS.

No matter the field of Business you are operating,banking,entertainment,informative or educational.You can employ bulk SMS service to promote your business.None other than bulk SMS services can elevate traffic for your business with a lowest price rates. Take advantage of this incredible promotional strategy to stay successful in field.

So, why go for any other medium of advertising when the Bulk SMS is easily available now?

BBN SMS GATEWAY...the only dependable,reliable,resourceful and effective means to reach your targeted customers.

"The most important word in the vocabulary of advertising is TEST. If you pretest your product with consumers, and pretest your advertising, you will do well in the marketplace."

TANIMOWO FEMI
Internet Marketing
e.Business
BROWSER BASED NIGERIA.

by admin | Tuesday 29 June 2010 10:49am | MarketingCommunicationSales Promotion | permalink | 0 comments

GIVE YOUR BUSINESS EXCEPTIONAL BRAND...

Someone's word reads: one of the biggest challenges for Human Resource executives is breaking through the fence to get in the game. In this case the fence is real. But there is an opening if one knows what game to play.

Except in a few instances, most companies offer largely undifferentiated products and services;Eateries/fast food outlets prepare same delicacies,Financial institutions offer similar services,advice and investment options,Recruitment agencies offers the same mode of recruiting and retail stores offer the same merchandise. The list goes on.

Because of the undifferentiated nature of their businesses,they have made branding a core element in their business strategy. In many respects, their brand strategy is their business strategy, and vice versa.

A brand, simply put, is a promise to customers that a specific level of value, quality, and service will be received. Think of a brand as a covenant between a business and its customers. The promise is usually communicated through mass media advertising.
Example;LG == Life is good
MTN == Everywhere you go
GLO == We rule your world e.t.c

When a brand promise is not kept, customers flee and go elsewhere.

Have you ever thought of Branding and Marketing your company in different way to your esteem customers?
With BBN SMS GATEWAY powered by BROWSER BASED NIGERIA,you stand the chance of making this a reality.Most especially,the Bulk SMS platform which allows you to send message to your numerous customers.no matter how large they are and where ever they are on this platnet,BBN SMS platform had a widest coverage,delivers speedily and cost effective compares to other source of media advertisement.

Herein lies the opportunity to get through the fence and into the game, by helping ensure that all of the large and small actions that people take every day, throughout the organization, fall in line with the brand strategy.

Think BBN SMS...

TANIMOWO FEMI
Internet Marketing
e.Business
BROWSER BASED NIGERIA.

by admin | Thursday 17 June 2010 6:35pm | Marketing | permalink | 0 comments

Keep The Smile On Your Face With BBN SMS

Chuks smiled at his new customers as they came in , once again and moved immediatedly to the electronic section, ever since he started using BBN bulksms text messaging as a marketing media, the customers had kept on coming and he noticed that the new ones had come in and stayed,they just kept coming back, like the couple over to the right of him arguing over the purchase of a brand new sound system,while the husband wanted a surround system,while the wife wanted to be a bit more traditional,typical he thought as he smiled , the husband probably was considerating the entertainment value of the set,while the wife was considering the cost but from experience he knew who would win.
Bingo!
He smiled as they paid to the cashier, all in a days job, this BBN bulkSMS text messaging service works like magic. Seeing the adverts and the brandnames on their phones in a marketing effort by the company through BBN bulkSMS text messaging, just seemed to make them see the companys products in a different light, kinda like getting information from ol’ friends. They just culdnt seem to get enough of this place he thought with a smile, these days.
Wow!
That same couple had come in three times just this week alone to buy stuff, Browser Based Nigeria bulksms text messages as a marketing strategy seemed to attract new customers like flies to a honey jar. Imagine the gains, increased customer retention, build customers confidence and was also a valuable tool to reduce cost….was that cool or what.
It was simply swinging…not bad for adverts BBN bulksms text messages were certainly effective. Using browser based nigeria as a marketing strategy was not a bad deal afterall, it was cheap and the increased sales which was reflected in his account account was a testimony in itself.

ghpuv32e4d

by admin | Monday 5 October 2009 6:50am | MarketingStory | permalink | 1 comments

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